Building the future of AR gaming in India
ImmersiWorks is rethinking how people experience play and entertainment. We imagine a future where play steps off the screen and into the real world - where physical spaces become responsive, immersive game worlds. Our work blends technology, game design, and human movement to create experiences that invite exploration, energy, and shared joy. Built for people to move, interact, and play together, ImmersiWorks focuses on experiences that feel alive - not passive.
What we’re building
ImmersiWorks is creating an indoor interactive AR gaming zone in Bengaluru that blends immersive technology, physical movement, and expressive gameplay for people of all ages - from kids and teens to adults and groups.
Interactive AR play zones
Floors and walls that respond to real-world movement. No headsets, wires or complex setup - just run, jump and explore.
Indoor group entertainment
A safe, screen-light environment built for shared play - bringing people together through collaborative and competitive group experiences.
STEM-infused experiences
Physics, cause-effect, spatial thinking and problem-solving quietly built into game mechanics - players learn by doing.
Future AR products
In-house games and interactive tools that can extend to schools, events and partner venues as the platform matures.
How we think about play
Our approach starts with how an experience should feel, not how it should function. From there, we design the systems and interactions around that feeling, guided by a few core ideas:
Feel-first design
We start with the emotion and energy we want in the room - then build mechanics that naturally create it.
Movement as gameplay
Movement replaces the controller. Play unfolds through motion and presence, not menus or buttons.
Instant clarity & feedback
Players should understand what to do within seconds - and feel rewarded through responsive visuals and effects.
Social energy
We design for groups: laughter, teamwork, friendly competition - and moments that feel great to share.
We’re interested in building experiences that feel intuitive, alive, and responsive - where players learn by doing, not by reading instructions.
Who’s behind ImmersiWorks?
ImmersiWorks is founded by a game industry professional building movement-first games and interactive entertainment experiences.